Does your hair need an SOS? We asked Pankhurst & Deane co-founder Emma Pankhurst to reveal her top tricks and tips for the most commonly asked haircare questions.
How do I get rid of my split ends?
Emma says: “You can’t repair split ends with any product or treatment, but you can prevent them. Trimming your hair regularly will keep your hair free of split ends.
“You can also reduce damage by avoiding drying your hair with a towel, as this can cause breakages. Instead of rubbing your head with a towel, apply pressure to gently squeeze out any excess water.”
How can I reduce frizz?
Emma says: “Applying heat to hair can help straighten it, but the downside is that it dries it out. So the answer is to invest in a good hydrating treatment.
“Also let your hair dry naturally, but if you are using a hairdryer, avoid touching the hair with the nozzle as direct heat can cause frizziness. Instead, position it just above the hair and brush.”
How often should I get my hair cut?
Emma says: “We recommend that you get a trim or cut every 6 weeks, more often if you have a bob or shorter style to keep the shape.”
How often should I wash my hair?
Emma says: “It depends on your hair type, but frequent washing can strip the hair of its natural oils. If you have dry hair, shampoo a maximum of two times a week, oily hair may need washing every day on the other hand. Normal hair should be washed once or twice a week.”
